Other markets accounted for 8 per cent of Cloetta’s sales in 2017.
Other markets consist primarily of sales to countries where Cloetta has no own sales and marketing organization, a total of more than 50 markets. The main markets are Canada, the Middle East, the Baltics, Switzerland and Southeast Asia.
In all other markets, external distributors handle sales of Cloetta’s products. In 3 of the countries, Cloetta has its own local staff that
handles the distributors.