Other markets

Other markets mainly consist of sales to countries outside Cloetta’s home markets.

These are countries where Cloetta is active but does not have a proprietary sales and distribution organisation. Overall, sales to other markets cover over 50 countries.

Cloetta has a compact organisation with its own employees in countries like Germany, the UK, the Baltics and Singapore, but sales and distribution is executed through external distributors.

Other important markets include Belgium, Canada, Russia, Switzerland, Austria, the Middle East and Hong Kong. Cloetta has a strong niche position on all these markets in certain categories.

The most important brands on these markets are Chewits, Red Band, Läkerol, Sportlife, Sperlari, The Jelly Bean Factory and Tupla.

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