With Candyking we offer Pick & mix as a “shop in shop concept”, a shopping experience based on customer and consumer needs
Cloetta has today completed the acquisition of Candyking Holding AB. The acquisition strengthens Cloetta’s position within pick & mix and creates substantial synergies.
The Swedish Competition Authority has today decided to permit Cloetta’s acquisition of Candyking. Closing of the acquisition is estimated to occur at the turn of April and May.
Cloetta has signed an agreement to acquire Candyking Holding AB (“Candyking”) – a leading concept supplier of pick and mix candy in the Nordic countries and the United Kingdom. The acquisition strengthens Cloetta’s position within pick & mix and creates substantial synergies. This is in line with the strategy to grow within the category since it is an important and in many countries growing part of the confectionery market.