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Cloetta’s New Pick & Mix Concept now in stores

Last year, Cloetta signed an agreement with Coop Sweden to provide them with a brand new Pick & Mix concept, starting in 2015. This means that Cloetta is responsible for the total Pick & Mix product range, racks, merchandizing etc. in Coop’s stores. The Coop Pick & Mix-portfolio with candy and natural snacks includes over 150 products.